A common mistake job seekers make is optimizing resumes only for ATS systems. While keyword alignment is important, resumes are still reviewed by humans.
An effective resume must:
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Pass ATS screening
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Communicate value quickly to recruiters
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Show impact, not just responsibilities
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Use professional but natural language
Over-optimized resumes often sound robotic and repetitive. Human recruiters look for clarity, confidence, and evidence of results.
At Querilla Marketing, we write resumes that speak both languages: AI systems and human decision-makers. This dual approach significantly improves interview success rates.